Are you shaking in your cute ankle boots at the mere thought of picking the perfect present for your beau this holiday? Never fear, Shecky's is here with a gift guide full of awesome pop culture finds that he will hands-down love. No matter how well-intentioned, your main man isn't going to be bowled over by yet another cashmere sweater... CONTINUE READING 7

The holidays are just around the corner, and you know what that means—shopping. And lots of it! But before you start ticking off that gift checklist for everybody else, why not treat yourself to a little retail therapy at Girls Night Out Miami? With chic frocks to killer beauty products, complimentary makeovers to divine, delicate jewelry, there’s something a little... CONTINUE READING 9

Maybe it’s that Great Lash mascara with the slightly faded green cap or it’s the "seen better days but I can’t just get rid of" Chapstick that fits nice and snug inside your summer shorts. Whatever the product, you've got summertime favorites and so do our favorite beauty gurus! Rounding together some of the best beauty, style and entertainment... CONTINUE READING 2

You know its summertime when hair-removal is more crucial than ever. You know supple soft legs and baby smooth skin? We understand that you tried painful salon waxing, your last lasering treatment left a big hole in your wallet and now you are seeking an effective at-home treatment that actually works. For affordable treatments that won’t break the bank, we’ve... CONTINUE READING 7

So what exactly is it about California girls that makes them so unforgettable? Is it their perpetually sun-kissed skin? Perfectly tousled beach hair or just their all-around laid-back and comfortable style? Whatever it is, they need to share! Get that Golden Coast glam look that Cali girls rock with ease using these beachy beauty tips and our fave Maybelline makeup!... CONTINUE READING 7

Say goodbye to caked on foundation and overdone makeup—one of the freshest trends to hit the runway this spring was a fresh-faced beauty look, seen at Missoni, Givenchy and Stella McCartney. A complete 180 from the season’s other big beauty trend, bold ‘n’ bright colors, this trend is all about clear, clean complexions and letting your natural radiance shine through.... CONTINUE READING 11

As we continue to celebrate Shecky’s 10th Birthday with special deals and more, we’re gearing up for a bash of a different kind: our 2011 Beauty at Its Best Awards. In honor of the awards, we’re treating you to 10 beauty discoveries twice a week! (NOTE: the products below are not winners; winners for the 2011 awards will be announced... CONTINUE READING 27

Pop quiz: What is the quickest, easiest and most popular way to achieve a "new you" this year? Teeth whitening. If you’re ready to brighten that mega-watt smile of yours, but you're confused by the seemingly countless whitening options available (DIY strips, paste, trays, professional in-office treatments or at-home kits?), you're in good company. Not to worry! After reading this, you’ll... CONTINUE READING 7