The 22 year-old blonde beauty just released her fourth album and has certainly endured a lot over the past few years as a country pop superstar. From ex-boyfriend antics to award show mishaps (ahem, Kanye), pretty much everything has affected Taylor Swift’s music and the evolution from her first album to Red. But through it all, one thing has remained... CONTINUE READING 4

The modern bride is anything but traditional, so why should her wedding gown be? The virginal white dress resembling a perfectly iced pastry is a relic of the past (and who were we kidding anyway?), and in its wake, today’s wedding aisles are beginning to look more like the runways of Fashion Week with bursting colors, patterns, textures and even... CONTINUE READING 10

Mix and match! This season is all about bold colors and colorblocking, but what's even more on trend is combining those colors in cool, unexpected ways. Take a chance and see just how that random lime green shirt you just bought might look with those tan chino shorts you've had for years. We all love the many changing colors of the... CONTINUE READING 8

All week long, Scarlett Johansson has been kicking some serious butt on big screens worldwide as super heroine Black Widow in Marvel's The Avengers. To celebrate the blonde bombshell's new flick, we're taking a look back at some of the hot beauty looks she rocked at her many red carpet premieres. From the alluring cat eyes she sported at The... CONTINUE READING 6

Ahh, Valentine’s Day…a time that just about every single dreads, mostly for its polarizing affect. It’s a day where those without a mate are faced with an endless barrage of hand-holding-lip-locking-chocolate-heart-eating-red-rose-giving-over-commercialized ickiness! But Valentine’s Day doesn’t need to be all doom and gloom. There are ways to turn your disdain for this day into something more delightful and delicious. How... CONTINUE READING 12

There’s another reason besides Valentine’s Day to stock up on red clothing. The Lunar (Chinese) New Year is this coming Monday, January 23 and red is a traditional color that means good fortune and luck. So, pick up this red apparel to celebrate the year of the Dragon now and V-Day later! Your wardrobe just got a little bit luckier... CONTINUE READING 9

Still in search of a great gift for a loved one? Pick up a charity-supporting present that will put a smile on more than just your recipient's face. Saving the world while shopping creates the happiest of holidays! -Jasmine Frazier FOR A GADGET-OBSESSED GUY: This time of year, we feel like we need to recharge our batteries...and so do our phones! This... CONTINUE READING 11

The beginning of September promises the first hints of cool autumnal air, so we've gotta gear up appropriately. Though we wouldn’t mind if summer lasted a little longer, all of us at Shecky’s are getting red-dy for fall by stocking up on hot red hues. Take a look at our fave crimson choices that you’ll find when Shecky’s takes over... CONTINUE READING 20

It’s that time of year again! It may be blazing hot outside, but fall fashion is already on everyone’s minds. In honor of today's Most Fashionable Girlfriend (have you voted in the National Girlfriend Awards yet?), here are my top 10 trends for fall 2011 (many of which you can start wearing now!) and where to buy them for under... CONTINUE READING 41

These fives staples rocked the summer season and will continue to be huge into the fall. Here are our top tips for helping you transition these style splurges into the colder months! Red – Red is going to be a huge color come autumn. Find a variety of reds in different shades and textures so you have the option to be... CONTINUE READING 38