With book-turned-movie Eat, Pray, Love (starring Julia Roberts as the book’s author Elizabeth Gilbert) coming to theaters this Friday (August 13), we’ve discovered something even more intriguing than the story itself. Brands created scents, clothing and accessories inspired by the amazing (and true!) tale about inner peace, beauty and balance. The idea of searching around the world for something you can... CONTINUE READING 10

As girlfriends, we support each other every day, from bad break-ups to celebrating a new promotion at work. But there are girls out there without the support of girlfriends, without any support at all—underprivileged girls who are trapped in the sex trafficking trade. Along with The Body Shop (our beauty fave!), Somaly Mam Foundation, ECPAT USA and Susan Sarandon, you can... CONTINUE READING 9

In another nod to the National Girlfriend Awards and in honor of today’s Best 9-to-5 Girlfriend Award, we’ve discovered another business started by BFFs. Amanda Montano and Rayonna Simmons were just like many other best friend duos. They loved each other and they loved shoes. They turned their dreams into a reality, starting Show Stopper Shoes and sharing their footwear fetish... CONTINUE READING 22

Kellie Martin and I were destined to be girlfriends. Our friendship dates back to Yale University (I spent my junior year there) when she walked into my art history class. I immediately thought “...she looks like that actress...” while she was admiring my trench coat (from Esprit). As fate would have it, we lived in the same dorm, and we ended... CONTINUE READING 12

What could be better than some of the site sections we already have? How about webisodes where we put our Shecky’s content live on camera? Welcome to Claudia’s Closet, an ongoing webisode featuring President and Chief Discovery Officer, Claudia Chan. Yep, Claudia’s here to let you in on what’s hot, new and undiscovered…just like a best girlfriend would. Speaking of... CONTINUE READING 7

(Must nominate 2 or more girls. The “2” may include yourself and a friend.) She and you, or some girlfriends you know are the go-getter entrepreneurs, the girls who left their boring cubicle jobs and started their dream business like the BFFs and sisters behind Georgetown Cupcake. These two friends are an example and inspiration to aspiring entrepreneurial women everywhere. “My two... CONTINUE READING 4

With a new show on TLC and booming bakery business Georgetown Cupcake, it’s hard to say what could make the job of Katherine Kallinis and Sophie LaMontagne even sweeter. Except maybe if they were best friends…AND sisters! (Yes and yes!) Born only a year apart, Katherine and Sophie are as different as salted caramel and chocolate hazelnut (their favorite cupcake flavors,... CONTINUE READING 15

I was introduced to Thuy a few years ago by a mutual friend Norwin who said, “You must meet my friend Thuy—she’s the only other female friend I have who can bust my chops the way you do, and you’ll really respect her because she’s dedicated to building her fashion brand the way you’re dedicated to building Shecky’s.” As fate... CONTINUE READING 18

Are you a mom who’s in the mood for some good Friday family entertainment? The Jensen Project premiered on NBC on Friday night as a part of Walmart and P&G's Friday Family Movie Night initiative. My dear college friend Kellie Martin starred as Claire Thompson, a scientist doing cutting-edge research that could help save the world. When the information falls... CONTINUE READING 9

Fashion: there are fads and faux pas, and designers and designs come and go, but sometimes, designers emerge that are so talented, that we silently root they rise above the criticism to be rightfully recognized. Here are three (young!) designers, who have already been blinded by the Shecky's spotlight, ready to see and be seen! Who: Lacey Seltzer, 23 What: Lacey Ryan,... CONTINUE READING 14