SHOWCASES

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THE LOOK BOOK
    • 5 Summer Trends on the Cheap
      5 Summer Trends on the CheapSummer is well under way, but there’s still time to sport some of this season’s hottest trends. Here are five of the hottest pieces to update your look, all under $50.read more
      5 Summer Trends on the Chea ...
    • On the Prowl for Kitten Heels
      On the Prowl for Kitten HeelsKitten heels have always been a source of great fashion debate: fashionistas hated them and “real women” loved them. But fashionsitas are starting to see their stylish side (…or maybe they got 20 too many blisters). No matter which camp you’re in, there’s no denying that the foot-friendly kitten heel is clawing its way back into fashion this season.read more
      On the Prowl for Kitten Hee ...
    • Wild About Safari Style
      Wild About Safari StyleWe’re feeling the jungle love this season and we’re going wild over safari-inspired clothing and accessories. From crisp khaki shirtdresses to animal print accessories, we’re on the hunt for the best safari pieces to add to your wardrobe.read more
      Wild About Safari Style
    • Get Dressed for Work for Under $100
      Get Dressed for Work for Under $100When the temperatures soar, we reach for light, unfussy clothing and nothing is easier than putting on an easy-breezy dress in the a.m. Look instantly polished in one of these one-piece wonders, all under $100.read more
      Get Dressed for Work for Un ...
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    • Beauty and the Beach...Totes
      Beauty and the Beach...TotesHead back to the shore with chic beach bags that tote all your sun and sand necessities in style.read more
      Beauty and the Beach...Tote ...
    • What to Wear to a BBQ
      What to Wear to a BBQWhen the weather warms, there’s nothing we enjoy more than a casual backyard get-together with friends. A day of grilling and chilling calls for cute, casual and comfortable clothing, the sort of effortless chic that allows for everything from relaxing on a lawn chair with a cocktail to tossing a Frisbee.read more
      What to Wear to a BBQ
    • Gwyneth Paltrow and Whitney Port: Transitional Fall Tips
      Gwyneth Paltrow and Whitney Port: Transitional Fall TipsThe beginning of September often feels like seasonal limbo—it’s too cool for bare summer clothes, yet too warm to start wearing full-on fall pieces. Instead of staring into your closet thinking you have nothing to wear, take a cue from these chic celebs and layer a lightweight blazer over your summer favorites to help weather the early fall transition.read more
      Gwyneth Paltrow and Whitney ...
    • Sarah Jessica Parker and Blake Lively Get Matchy-Matchy
      Sarah Jessica Parker and Blake Lively Get Matchy-MatchyMercedes-Benz Fashion Week is over, which means we’re still feeling the aftershocks of a huge celebrity turnout. To support their favorite designers, stars are typically dressed head-to-toe in the newest styles. One surprising trend we’re spotting is matching dresses and shoes.read more
      Sarah Jessica Parker and Bl ...
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    • Style Star: Rachel Bilson
      Style Star: Rachel BilsonWhether she’s attending a red carpet event or spending a day shopping, Rachel Bilson manages to always do it in style. With a penchant for pairing blazers and sharp jackets with short printed dresses and ankle boots, Rachel knows what looks fabulous—and more importantly, what looks good on her.read more
      Style Star: Rachel Bilson
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StyleBakery

BECOME A FAN
Discovered by Shecky's: 2010
www.stylebakery.com
Founders
Jennifer Davidson and Beth Herbst

Year Founded
2003

What inspired you to start this company?
Most women can’t identify with the images and products featured in high end fashion magazines, we wanted to create a site that translated the newest trends for real women with real budgets.